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The Secret to Building $100M Sales Teams
The Secret Formula
The Secret to Building $100M Sales Teams
The Secret Formula
Interview Process
There are a few key qualities to look for in a candidate. First, you want someone who responds quickly, as it reflects their work ethic. Second, intelligence is important because you want someone who can represent your brand well.
Third, good listening skills are crucial, as you don't want someone dominating the conversation. It's ideal to find someone who is socially aware and can strike a balance between listening and speaking.
Additionally, coachability is important. You can assess this by providing a scenario and giving feedback. If the candidate takes feedback well and shows improvement, it's a good sign. Ultimately, these qualities contribute to finding the right fit for your team and ensuring future growth and success.
Onboarding Process
Once you decided to hire someone, have a 14-day onboarding period. During this time, have them listen to good sales calls. If there aren't any, go out and sell, record those calls, and have them listen to it. By immersing themselves in successful sales calls, they'll gain valuable insights.
Additionally, they should work on a question-based script that naturally leads to a conclusion. This framework helps articulate the core decision and avoids repetitive requests for questions. It's a proven approach to improving sales effectiveness.
Role Play
Role play with your team every morning to help them improve their sales skills. After they pass the role play test, you put them on a half schedule to give them more time to review their calls and meet with them twice a day to provide feedback. During sales manager meetings, you communicate goals, ensure motivation, and continue training. This approach works because it allows for focused practice, continuous feedback, and clear communication of expectations. It may require some effort, but building a great sales team takes effort.
Maintain Team Culture
To maintain a strong team culture, have a visual and up-to-date leaderboard to foster competition.
Another way is to set clear KPIs and provide bonuses every 4 to 6 weeks for achieving objectives.
Lastly, it's important to cut the bottom 10% on a quarterly basis to maintain high standards.
This approach works because it motivates the team, creates a competitive environment, and ensures that everyone is held accountable. By setting high standards and fostering a strong team culture, you'll have a more successful sales team.
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