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This Will Make You More Money Than Anything Else On The Internet
Money Making Secrets
Millionaire Syrup
January 21, 2024
This Will Make You More Money Than Anything Else On The Internet
Money Making Secrets
The Secret to Sales
Make people an offer so good they feel stupid saying no.
You don’t need to be good at sales or marketing, as long as you have a good offer. An offer is what you give someone in exchange for money.
Bad Offer - Weakly connects to the market (Hard to get leads, most don’t want to buy, they compare your prices to someone else)
Strong Offer - Connects with a big part of the market = more money
Strong offers shift people to a value-driven decision. The customer really wants this thing, gosh it's expensive, but they don't think anyone else can do it like your business can.
Tip #1 Reverse Engineer Value
To increase the value, use these four variables:
Make the process easier
Deliver it faster
Make sure it’s something people want
Increase or decrease the risk of the purchase
Selling to The Right People
The value you derive is often about who you find, not necessarily what you provide.
You might have clients who take up a lot of your time and don’t give you a lot of value, and you probably also have clients that are considerate and add value. Seek more clients with higher value and that are mindful of your time.
One of the hardest things in business is being able to say no, but if you're able to say no to people who are a waste of your time, you'll make room for people who are valuable, and those people will pay you a lot more money.
Why You Should Charge a Lot of Money
How to Pick the Right Price:
Price to Value Discrepancy - Increase the value of a product or service so much that the price will seem like a good deal. Convince them that there is no alternative and they can’t compare it to anything else because the value is so good.
High Price = High Value - When the prices are higher, we value the product or service more. Price is a component of value in and of itself.
How to Increase Value
Use these five things to increase value:
Scarcity - Create a sense of limited availability, like limited edition products or limited-time offers.
Urgency - Develop a sense of importance and prompt people to take action quickly. Make people feel like they might miss out if they don't act fast.
Guarantees - Give customers confidence by promising satisfaction.
Bonuses - Add extra perks or services that come with the purchase.
Naming - Give your product or service a special and unique name that stands out.